About Us

Entrepreneurial Roles

The real value of this role identification is to assist you in understanding your strengths, to evaluate areas where you might need to involve others who have additional expertise, and to seek training to increase your chances of success. Think of your entrepreneurial role as a snapshot that helps you to define a starting point in enhancing your personal entrepreneurial expertise.

ENTREPRENEURIAL CHARACTERISTICS

Individuals without a new venture infrastructure, new venture willingness, nor new venture knowledge are unlikely to successfully initiate a venture. Your role as a Non-Venturer, therefore, suggests that even though you might have an interest in entrepreneurship, you are not yet ready to venture out and launch a new business. However, some new ventures that succeed are started by individuals in this novice group. In these cases, however, the learning curve can be daunting. Many times new venture failure is unavoidable.

In order to become a Venturer, the Non-venturer must acquire the following three venturing attributes:

1. Arrangements -funds, a track record of success, technology, and experience.
2. Willingness- an eagerness to take risks, to act versus missing an opportunity, to go after a piece of the big money.
3. Opportunity Ability - capability to recognize, capture, and protect new venture opportunities, solve new venture problems with specialized knowledge, and take action consistent with Entrepreneurial Success Script, requirements.

The non-venturer has many opportunities to improve their expertise before venturing. Most often, the motivation to venture is initiated by an acquaintance or family member who possesses and transfers the willingness to consider venturing. The time and attention invested in building a venturing infrastructure, may not be well spent, considering that the motivational information source may be questionable.

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Mark Zuckerberg

Mark Elliot Zuckerberg(born May 14, 1984)] is an American software developer and Internet entrepreneur. He is best known for creating the social networking site Facebook, of which he is Chief Executive and President. It was co-founded as a private company in 2004 by Zuckerberg and classmates Dustin Moskovitz, Eduardo Saverin, and Chris Hughes while they were students at Harvard University. Although an amazingly successful entrepreneur now, it appears that at the time he was conceiving the concept of what would become Facebook, his “Role” in new business creation would have been non-venturer. Not surprisingly, this could be seen as a significant cause for Facebook’s precarious early beginnings. Zuckerberg quickly cultivated key relationships, acquired resources, and developed his own willingness to start a business. He surrounded himself with others who possessed expertise and were willing to take action, and developed an uncanny ability to gain specialized knowledge of a new industry and protect his new business in that environment.

In 2010, Zuckerberg was named Time Magazine’s Person of the Year, and as of 2011, his personal wealth is estimated to be $13.5 billion.